A few months ago, a large software company invited me to the USA for one of its events. I would have flown at the nice end of the plane and been entertained grandly for the duration at a cost of $15,000-$20,000.
A couple of weeks ago, I asked the local outpost of the vendor for a briefing on the product with the local experts. Response to the product has been varied and I wanted to learn more.
It seems I cannot have that briefing form local spokespeople. And the folks in the USA won’t talk to me about it either.
I recount this story not to get grumpy with the PR, but to bemoan the lack of globalism I see every day. The fact I cannot get this interview is just one example of political boundaries creating pointless policies in an age when ideas and information can cross borders in a heartbeat, yet some insist on controlling them by country.
It’s not just PR departments. TV shows I want to watch are being shown in free-to-air in the USA and may take a year to get the same treatment here. iTunes rents TV shows in the USA that I cannot purchase here.
Now I know that there are licensing and distribution agreements behind these restrictions. But from a consumer’s point of view, all I perceive is an industry uninterested in giving me choice. When that attitude crosses over into my work life, it’s even dumber given the various online media – both legitimate and back channel – that are already global.