Archive for December, 2008
Throughout the year, I have been pitched countless stories about green IT.
And a couple of weeks back, when I attended a PR training session, it was the ace in many PRs’ hands.
I didn’t fall for the bluff because in my opinion greent IT is a dead meme. Or at least a dormant meme.
I say this [...]
It’s been a bad year for what lots of folks are now calling “heritage media,” aka broadcast radio and television, plus newspapers and magazines. Audiences are down and the information-gathering apparatus that once was so useful to compile fat sheaths of classified advertising no longer represent competitive advantage, or even particularly rare infrastructure, in the [...]
… but if I had the time, I would have written something like this or maybe something along these lines.